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Ten Steps to Building a Successful Veterinary Practice

Stručný popis

Tato kniha je praktickým průvodcem, který poskytuje deset jednoduchých kroků k úspěchu pro každého, kdo je zodpovědný za nábor úspěšného veterinárního týmu: ať už najímá zaměstnance a buduje svůj tým, nebo mění kulturu a vytváří podpůrné prostředí, kde jsou zaměstnanci zaměstnáni a motivováni. Je ideální pro majitele malých klinik, kteří si nemohou dovolit využívat žádnou externí podporu lidských zdrojů.
Praktická příručka přináší klíčová fakta pro veterinární personál, který začíná podnikat Kniha přináší podrobnosti o tom, jak můžete přilákat, naverbovat a udržet ty správné lidi pro kvalitní tým. Provede vás vytvořením dobře organizované a podpůrné praxe, v níž mohou zaměstnanci vzkvétat. Poskytuje vám základní úvod do vytváření strategie a zlepšování marketingových kampaní. Pokrývá základy zdravého finančního plánování a jak získat klienty a zvýšit své příjmy. Autoři se zabývají tím, jak zvládat společná úskalí za použití praktických šablon a forem, které lze použít. Tuto publikace uvítá každý, kdo začne budovat svou vlastní veterinární praxi.

Autor: Wendy Sneddon, Business Consultant, UK

Cena s DPH:  1137 Kč
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Základní informace
NakladatelCABI International
ISBN9781786394927
Vydání2021
Vazba
Počet stran144
Popis

This book is a down to earth, practical guide which provides ten simple steps for success for anyone responsible for recruiting a winning veterinary practice team: whether they are recruiting employees and building their team, or changing culture and creating a supportive environment where employees are engaged and motivated. It is ideal for small business owners who can't afford to employ any human resource support.

Intensely practical, it delivers key facts for veterinary staff starting out in business. The book:

· Details how you can attract, recruit and retain the right people for a winning team
· Guides you on creating a well organised, supportive practice in which employees can flourish
· Provides you with a basic introduction to building a strategy and improving your marketing campaigns
· Covers the basics of sound financial planning and how to win clients and increase your revenues
· Looks at how to manage common pitfalls

With a wealth of practical templates and forms to use, this book adopts a straight-talking approach which will be welcomed by anyone starting their own veterinary practice.

Author:
Wendy Sneddon, RVN, MSc, FInstLM is an Author, Business Coach and Veterinary Practice Manager with a strong work ethic and passionate about her role. With nearly 30 years of experience within the veterinary industry, she has built a great understanding of how veterinary practices should be run, and what it takes to build an engaged, motivated team. She qualified as a veterinary nurse technician and has worked in a whole range of roles: in practice, as a locum, as a lecturer and as a practitioner in industry. She has a wealth of experience in HR, Recruitment, Financial Management and Training, with an expertise in setting up HR systems and people management: from recruitment to exit. Also she enjoys mediation and conflict resolution – the more challenging the better! Wendy is a fellow of the Institute of Leadership & Management and an associate member of the CIPD. She is on the editorial board of the Veterinary Nursing Times and provides industry articles and publications. As the Veterinary Profession evolves, the focus is increasingly on business. Balancing business priorities with integrity is one of the biggest challenges we face. Veterinary practice employees who want to increase their standing in practice, earn more money and have a better work life balance, first must value what they do themselves, demonstrate their abilities and continually update their skills, and practices must charge appropriately for their services. Wendy provides support to those practice owners who want success!

1: Step 1: WHY?
2: Step 2: Your First Time?
3: Step 3: Vision, Mission, Values and Culture
4: Step 4: How to Define What and Who You Need
5: Step 5: Recruitment and Induction
6: Step 6: Performance Management and Employee Engagement
7: Step 7: Employee Health and Wellbeing
8: Step 8: How to Build a Loyal Client Database and Marketing Your Practice
9: Step 9: Financial Management
10: Step 10: Three Key Strategies to Increase Your Revenue by 25%

Obsah
Testimonialsviii
About the Authorix
Prefacexi
Acknowledgementsxiii
1. Step 1: Why?3
2. Step 2: Your First Time?11
The main functions required in every business12
Levels of responsibility15
Foundations of a successful business16
3. Step 3: Vision, Mission, Values and Culture19
What do I mean by vision?19
What do I mean by mission?20
How are your vision and mission statement relevant when hiring?21
Values and culture21
What do I mean by values?22
What do I mean by culture?22
Be clear about what you need25
How is culture relevant when hiring?26
4. Step 4: How to Define What and Who You Need31
Sample recruitment and selection policy32
The recruitment process33
The selection process34
Exit interviews35
Job description35
Who you need37
5. Step 5: Recruitment and Induction41
About your company42
What are you offering?42
How do you want applicants to apply?43
Interview and selection43
The best start49
Preparation for induction51
6. Step 6: Performance Management and Employee Engagement57
Day 1 plan for development57
One-on-one reviews58
Six-month appraisal59
Engagement surveys60
Performance improvement plan (PIP)62
Employee engagement62
7. Step 7: Employee Health and Wellbeing67
Mental health challenges faced by vets68
Absence management68
Might your workplace contribute to poor mental health?69
Employee's return to work70
Talking about mental health71
External support73
Making health and wellbeing central73
8. Step 8: How to Build a Loyal Client Database and Marketing77
Your Practice77
Providing a better client experience78
How are you gaining new clients?78
Marketing tips79
9. Step 9: Financial Management89
Managing finance in veterinary practice89
Do you regularly review your profit and loss (P&L)?89
10. Step 10: Three Key Strategies to Increase Your Revenue by 25%97
Increase the number of new clients97
Get your clients to come back more often98
Increase the amount of money clients spend with you98
Appendix 1: Organization Plan99
Appendix 2: Values Worksheet100
Appendix 3: Job Description Template101
Appendix 4: Person Specification Template102
Appendix 5: Advert Template103
Appendix 6: Template Application Form104
Appendix 7: Applicant Screening Form109
Appendix 8: Suggested Interview Questionnaire110 Appendix 9: Telephone Interview Questionnaire
Appendix 10: Reference Request Form117
Appendix 11: Example Induction Checklist120
Appendix 12: Example Appraisal Form122
Appendix 13: Example Performance Development Plan124
Appendix 14: Case Study: How Not to Treat Your People125